Unit1
Unit 1
8 hrsBusiness Environment- Meaning, Scope, Importance, Environmental Factors, Recent Political Environment, Recent Economic and Financial Environment, NITI Aayog , GDP & GNP trends. MSME defination
Syllabus
5 units · 40 lecture hoursUnit2
Unit 2
8 hrsCharacteristics of the Indian Economy, factors affecting the economy, economic resources (natural, industrial and technological) impact of liberalization, privatization and globalization on Indian business. Poverty and unemployment in India, planning for poverty elevation, Inflation, Human Development, Rural Development, Problems of Growth.
Unit3
Unit 3
6 hrsInternational Investment - Factors effecting foreign Investment Growth of foreign investment - Significance of foreign investment Foreign Investment in India, Business Ethics, Corporate Governance, Philosophy and strategy of planning in India.
Unit4
Unit 4
8 hrs- Meaning- features- impact of technology- Transfer of technology – Technological policies, Special
- Economic Zone (SEZ) and their role and impact in International Business Environment, World Trade Organisation (WTO), Redefining Value Preposition to MSME.
Unit5
Unit 5
10 hrsNatural environment-meaning and influence on business. Protection of environment – enactments and pollution agents- sustainable developments, Nature of Corporate governance, Factors influencing Corporate governance, Mechanisms of Corporate governance, Nature of culture, Impact of culture on business.
Course Objectives
- To describe, explain, and analyze the meaning, scope, and importance of business environment and evaluate recent political, economic, and financial trends affecting Indian planning.
- To identify, interpret, and differentiate the characteristics of the Indian economy and explain the impact of liberalization, privatization, and globalization on business, poverty, unemployment, and human development.
- To analyze, relate, and assess factors affecting international investment and explain the growth and significance of foreign investments in India along with the principles of business ethics and corporate governance.
- To define, discuss, and interpret the impact of technology and SEZs on international business, and explain the role of WTO and value proposition redefinition for MSMEs.
- To identify, justify, and illustrate the influence of the natural environment on business and evaluate mechanisms of corporate governance and cultural factors affecting business.
Course Outcomes (COs)
After completion of the course student will be able to:
- CO1Develop understanding and fundamental knowledge about the business environment.K1, K2 (Remembering, Understanding)
- CO2Develop understanding of the concepts of business environment and international business environment.K2 (Knowledge)
- CO3Develop problem-solving skills related to business challenges.K2 (Knowledge)
- CO4Understand the complexities of the business environment.K2 (Knowledge)
- CO5Analyze current and future economic conditions in developing and emerging markets.K4, K5 (Applying, Analyzing)
Suggested Readings
- Shaikh & Saleem, “Business Environment”, Pearson Education.
- K. Aswathappa, Essentials of Business Environment, Himalaya Publishing House Pvt. Ltd.
- Mittal, “Business Environment”, Excel Books.
- V. Neelamegam, “Business Envirnoment”, Vrinda Publications.
- Fernando, “Business Environment”, Prentice Hall.
- Chidambara K- Business Environment, Vikas Publishing House.
Official AKTU syllabus
This subject is on page 24, 25 of the original AKTU PDF.