UNIQUE SERIES AKTU Syllabus
BBFA355

Integrated Design Project-I

L-T-P0-1-2 Credits2 Session2025-26 TypeLab / Practical
Appears in 1 semester

BFA Applied Arts · Sem 3 (Project)

Download PDF

List of Experiments / Activities

  1. 1Creative thinking Process
  2. 2Branding
  3. 3Brand Planning
  4. 4Products Advertising
  5. 5Online advertising
  6. 6Print Advertising
  7. 7Multimedia
  8. 8Social Advertising
  9. 9Global Advertising
  10. 10Geo-Targeted Advertising
  11. 11Service Marketing
  12. 12Post Advertising Logistics
  13. 13Advertising medium
  14. 14Social Media
  15. 15Media and budget
  16. 16Advertising Trends
  17. 17Ethics in Advertising
  18. 18Corporate Ethics
  19. 19Common Mistakes in Advertising
  20. 20Customer Satisfaction
  21. 21Customer Relationship Management
  22. 22Consumer Behaviour
  23. 23Management of the advertising function
  24. 24Integration of advertising with other forms of promotion
  25. 25Marketing research
  26. 27SWOT Analysis
  27. 26Advertising research
  28. 28Technology in Advertising Evaluation Methodology
  29. •Individual’s Participation
  30. •Project Review: Mid Semester
  31. •Project Submission & Viva: End of the Semester
Course Objectives4 points
  • To integrate knowledge of design principles, typography, illustration, photography, and digital tools.
  • To create comprehensive applied art projects.
  • To foster creative problem-solving and professional design practices.
  • To develop industry-oriented communication skills. Desired outcome of the course
Course Outcomes (COs)5 outcomes

After completion of the course student will be able to:

  1. CO1Students will be able to understand and integrate design principles, typography, illustration, photography, and digital tools. KL 2
  2. CO2Students will be able to apply creative problem-solving techniques in applied art projects. KL 3
  3. CO3Students will be able to design comprehensive projects that reflect professional practices. KL6
  4. CO4Students will be able to analyze design requirements and select appropriate tools and techniques. KL 4
  5. CO5Students will be able to develop industry-oriented communication and presentation skills. KL 3 Design projects

Previous Year Papers

Loading…

🙏 Aapke juniors aur doston ko aapki zarurat hai!

Aapke paas is subject ka koi purana paper hai? Upload kijiye. Aapka ek paper kisi junior ka exam aasaan bana sakta hai.

Upload previous year paper

Official AKTU syllabus

This subject is on page 15, 16 of the original AKTU PDF.

Official AKTU syllabus PDF ↗